Spark to Your Kicks!

I read a fascinating article in Stir Magazine by Sherwin Williams the other day about mens shoelaces.  There is a trend going on where men are taking the traditional laces and making them in color to add a little pizzazz to their dress shoes, boots, and loafers.  This was a brilliant idea executed by Ben Hertz in a company he started called Benjos.  Such a great product and very handsome packaging.

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Benjos Box Sets
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Benjos Box Set
Photo: Mordechai Rubinstein
Photo Credit: Gilt.com